Ford Focus or Ferrari Spider? I know the answer. Well the same is true for business. The normal business without any "juice" or "it" factor is just the same ol' Ford Focus that nobody really gets excited about. Then there are those rule changing, high performance organizations that create a total WOW experience.
To get to this high performance environment and to create a WOW experience, its starts with this vision. You have to have a very clear picture of what you want the movie to look like. Its your story. You are the author. You are the director. You are the leading role.
Take this napkin and capture the picture of a WOW experience in your company. Be very clear and very detailed.
