Blog Archive

Thursday, June 11, 2009

Branding

Forty-Eight hours ago my laptop crashed. Bam...in a flash, I was knocked out of commission. Total right hook and I was TKO. Talk about a train wreck. You hear about this stuff and dismiss it but when you go through it, your perception changes. That "back-up" issue becomes a real deal.

Speaking of perception, we are semi-overhauling our marketing campaigns. The perception of our marketing was not strong enough. So we are changing....have to. want to; live to. The following are some push ups we did with our branding and marketing.

Marketing and Branding!
  • Where are you at with all of this?
  • Do you have a plan?
  • Do you have a strategy?
  • Are you executing in marketing and branding every single day?
  • Is your marketing and branding consistent with your vision?
  • Consistency is the key
  • Have you asked "others" i.e. customers, clients, vendors, employees about your marketing and branding?
  • Are you teamed up with the right people in branding and marketing?
  • Are you thinking outside the box?
  • ARE YOU INTERESTING AND ENTERTAINING in your branding and marketing? If not, you can expect average results. The only way to get BIG $$ is to be a Pro...right? Well, all Pro's are interesting and entertaining.

It's all about BRAND YOU!

Think on this today....plan on this today. A great roi for your time is on BRAND YOU!

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