"Once upon a time there was a boy named Teddy. Teddy liked to play basketball."
Or
"Once upon a time not long ago, there was a very nice mannered, blond hair, extremely happy boy named Teddy Tapken. This smiley boy liked to spend every night with his Dad, jumping and laughing while they played basketball together."
You can see the difference....and so could Teddy. "Dad, tell me more of those stories with more words." We have all heard the saying: A picture is worth a thousand words.
To simulate others (employees, customers, the marketplace) we need to be able to use words that paint the picture of our vision!
- Visualization
- Simulation
- Emotion
- Feelings
- Action
Do your employees know the picture of the future in words?
Does the marketplace understand your vision from marketing words and branding?
Can you impact others to take action by your picture words?
Do this: Paint the picture of your vision through words. Do you like it? Does it reflect the truth? Does it motivate you?